The Work
Terumo looked to Initialyze to serve as a technology and implementation partner to help them deliver on various digital marketing initiatives. Our team built a strong multi-tenant foundation on Adobe Read More LessAEM that enabled Terumo to support and build custom experiences for the multiple brand sites such as Terumo Business Edge, Terumo Pharmaceuticals, Terumo Medical Corporation to name a few.
Industry
Medical
Technology
Adobe AEM, Azure, Adobe Analytics, Adobe Target, Jenkins
Services
- Platform Selection
- Technology Strategy
- Digital Strategy
- DevOps
- Documentation & Training
- Development (AEM)
- Quality Engineering
01 Challenge
Implement a highly scalable AEM Implementation to support multi-tenancy, code re-use, infrastructure automation and continuous integration.
02 Solution
Architected and implemented a multi-module application architecture to support master child relationship and code re-use across multiple brand sites. Built a continuous integration pipeline and automation which allowed Terumo to launch multiple brand websites which leveraged shared components and code in a matter of 1 year.
03 Impact
500%
Brand Experiences on Platform
150%
Time to launch brand
600%
# of Pages
800%
# of Components
The Goods
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Leverage our strong technical and architetural skills for a full digital platform implementation
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Build a highly scalable, extensible and secure application platform
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Increase traffic and leads to their website by delivering consistent experiences quickly.
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Measure, Optimize and deliver effective and personalized messages increasing conversions and, ROI.
